It's not only about drinks.
Make it a lifestyle.
So much more than juice
Fresh Press is making headlines for its healthy range of juices, shakes and smoothies.
Being a new entrant in a highly competitive market, they needed a unique and strong positioning and a story that inspired.
Juicing is a lifestyle.
Juice generation is happy to pay for healthy premium juice beverages. So we set their mission to make Fresh Press all about wellness and health alongwith great taste.
Bold, vibrant and evocative logo with striking typography represents the quirky brand image incredibly.
Fresh juice offerings.
Embrace juicing as a part of your lifestyle.
Gulp the Pulp
Fresh Press now has a story that's compelling and a positioning that's advantageous. It has captured the essence of - Drink is an Emotion.
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